Klaviyo vs Brevo
Side-by-side price and match comparison — Email marketing.
Price & match side-by-side
| Klaviyo | Brevo | |
|---|---|---|
| Monthly | $45 | Free |
| Annual | $540 | Free |
| Free tier? | No (paid baseline) | Yes — free |
| Match score | — (baseline) | 75/100 |
| Est. savings | — | ~$540/yr |
| Visit | Paid product | Open free |
Strengths often cited for Brevo: Free + SMS
Brevo — often a stronger value alternative.
Approximate seed pricing — verify on vendor site
FAQ
Is Brevo cheaper than Klaviyo?
Yes — Brevo is free, while Klaviyo is about $45/mo. Estimated annual savings: $540.
How good is Brevo as a Klaviyo alternative?
Match score 75/100 for typical Klaviyo workflows. Brevo — often a stronger value alternative. Trial both before you cancel.
Klaviyo vs Brevo — which should I pick?
Pick Brevo if you want to save ~$540/yr and accept a 75/100 feature match. Stay on Klaviyo if you need its full pro suite and ecosystem.
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